How to Choose the Right Small Business Coach Training Program

Small business coach training program helping professionals guide business owners effectively

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A Guide for Professionals Ready to Support Small Business Owners with Confidence

If you’re searching for small business coach training, it likely means you care deeply about business owners. You’ve seen them struggle, juggling hiring, cash flow, overwhelm, or stalled growth, and you want to help in a meaningful way.

Here’s the truth: advice alone rarely works. Business owners need guidance that helps them think clearly, make confident decisions, and take ownership of their systems. That’s the core of great small business coaching, and it’s exactly what our small business coach training provides.

We don’t teach vague theory or universal approaches. Our programs are designed to give you practical tools, hands-on experience, and the confidence to guide business owners through real-world challenges. Whether you’re a consultant, accountant, advisor, or experienced coach, this is where you gain clarity and results.

1. ICF-Accredited Training That Builds Credibility

If you want to establish yourself as a professional coach, ICF-accredited coaching matters. The International Coaching Federation (ICF) is the global standard for ethical, high-quality coaching.

Our ICF Level 1 Accredited program qualifies you to earn the Associate Certified Coach (ACC) credential. Your training includes:

  • 60+ hours of live instruction
  • 11 hours of mentor coaching
  • Performance evaluation
  • Guidance from experienced ICF credentialed coaches

Many programs look good on paper but don’t count toward certification. We offer a direct, affordable path that respects your professional integrity and your future clients.

2. Curriculum Focused on Business, Not Just Mindset

Many coach training programs emphasize personal development. That works for life coaching—but business owners need more. They need coaching that helps them hire, fix broken systems, and plan for growth.

Our curriculum combines:

  • ICF core coaching competencies
  • Structured coaching techniques
  • Business systems education
  • Tools from our proprietary Successful Business Field Guide

You’ll learn to guide entrepreneurs through everyday business decisions—from marketing and operations to leadership. You don’t need to be the industry expert, they need to become the expert in their own business. That’s what effective small business coaching provides.

3. Hands-On Experience with Real Mentorship

Confidence comes from doing, not just watching. That’s why our programs include:

  • Live coaching demonstrations
  • Peer practice with feedback
  • Mentor coaching from experienced professionals
  • Real-world fieldwork you can immediately apply with clients

Our approach is practical and driven by results. Consultants, economic development officers, accountants, and ICF-certified coaches all walk away ready to make a tangible impact.

4. Flexible Online Format

You don’t need to quit your job or travel for world-class training. Our live, interactive online classes are small, engaging, and designed to fit your schedule.

  • Sessions are recorded for convenience
  • Materials are digital
  • Instructors are experienced, hands-on coaches
  • Learn alongside a supportive cohort of professionals

Whether you’re starting out or deepening expertise, you can learn without putting your career on hold.

5. Pricing That Reflects Real Value

Some programs charge $10,000–$60,000 with promises of quick success. That’s not our style.

Our Advanced Certificate in Small Business Coaching gives you:

  • Live instruction
  • Access to coaching tools and the Successful Business Field Guide
  • Peer and mentor feedback
  • ICF-accredited hours
  • A structured method ready for immediate client use

This isn’t hype; it’s a lasting skillset that benefits you and your clients.

Who This Training is For

  • Consultants, advisors, or service providers tired of advice that doesn’t stick
  • Coaches ready to serve business owners more confidently
  • Economic development professionals looking to empower their team
  • Anyone wanting to make a real difference, not just be helpful

Start with Our Foundations Course

Not sure if coaching small business owners is right for you? Our Foundations of Small Business Coaching course covers:

  • Systems-based coaching essentials
  • Inquiry-based techniques for real change
  • Tools that work across industries
  • How to integrate coaching with consulting
  • Access to a global coaching community

Earn 30 ICF Continuing Coach Education Units (CCEUs) and gain clarity on whether this path is right for you.

You Don’t Have to Do It Alone

For over a decade, we’ve trained professionals across the U.S., Canada, Europe, Asia, and Australia. Our Field Guide is translated into five languages. Our founder, Beverlee Rasmussen, is an Amazon #1 bestselling author, and organizations worldwide trust our method.

You’re not late. You’re right on time, and in the right place.

Start with the Foundations Course

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P.S. Have you read my new book yet?

Every chapter will help you build a better, more profitable business.  

Available now:


“This book is the guide and support small business owners need! Powerfully written with Beverlee’s experienced insights and expansive knowledge” 

—Dr. Marshall Goldsmith

Amazon #1 Best Seller
Small Business Big Opportunity by Beverlee Rasmussen
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How to Coach Cheat Sheet

Use this to review or discover coaching techniques for small business owners.