Beverlee Rasmussen “And what we can do about it with the right systems, tools, and coaching.“
Support for small business owners isn’t just a nice-to-have—it’s the foundation of a strong, resilient economy.
✌️ Today I’m making a peace sign—but also standing for something much bigger.
Behind me in this photo is the Systems Business Coach® Game Board—a visual roadmap of the 52 core competencies every small business owner needs to master in order to build an organized, profitable company.
At first glance, the categories might seem familiar:
Leadership. Finance. Operations. Team building. Marketing.
But make no mistake—this is not your dad’s 1980s business advice.
This framework is the result of over 10,000 hours of real-world coaching experience, research, and refinement. It’s grounded in:
- 📚 Bloom’s Taxonomy – for real learning, not surface fixes
- 👏 Appreciative Inquiry – a strength-based, human-first approach
- ↗️ Systems Thinking – because everything in a business is connected
- 👍 Modern Business Principles – updated to reflect today’s realities
- 🎯 And most importantly: a coach approach that puts the entrepreneur at the center of their own success story
A Clear, Achievable Path to Business Success
This isn’t theory. It’s a step-by-step, practical roadmap that any small business owner can follow—at their own pace, in a way that fits their unique journey.
Let’s be honest: we need this now more than ever.
The small business failure rate in Canada has not changed in over 30 years. Despite all the new tools, technologies, and advice, nearly half of all small businesses still close within five years.
Why?
Because small business owners are expected to know everything—but rarely get the support they truly need.
The truth is, support for small business owners often ends after the startup phase. But the real work—and risk—comes after launch. That’s when systems, strategy, and coaching matter most.
This project was built to change that.
When Small Business Wins, We All Win
Small business owners are the true heroes of our society. They don’t just run companies—they drive everything that matters.
When they succeed, they:
- Fuel our local economies
- Secure funding for hospitals, schools, and public services
- Create jobs and opportunities for future generations
- Strengthen our communities, our democracy, and our freedom
And yet… they are too often left to figure it all out on their own.
They deserve better.
They deserve support.
They deserve a roadmap that works.
Who’s Providing Real Support for Small Business Owners?
If you’re a business professional, economic development manager, consultant, or coach already working with entrepreneurs and business owners—and you want the skills, tools, and coaching framework to better serve this essential market—I invite you to join me.
🎓 Our next Small Business Coach Foundations class starts May 8:
👉 Register here
Or book a quick call and let’s talk about your vision for supporting small businesses:
📞 Schedule a meeting
I’m proud to be a Canadian 🇨🇦 small business expert and advocate—leading the way with coach training that actually works.
Together, let’s strengthen small business—because when they thrive, we all do.
— Beverlee
Founder, Systems Business Coach®
📱 604 309 4242
